Audi Gets Digital at YVR as Astral OOH Launches Innovative New Airport Products

April 6, 2016

Astral Out of Home, a division of Bell Media, today announced that Audi Canada is the first exclusive advertiser of Vancouver International Airport’s (YVR) Grand Central Wall, a large LED video wall strategically located in the Air Canada domestic terminal. Audi becomes the first brand to benefit from the unparalleled exposure and flexibility offered by Astral Out of Home’s innovative digital landmarks at YVR.

The deployment of the impressive 12’x21’ HD LED screen marks the first time large-format 4mm pitch LED video is used in advertising in a Canadian airport. Audi will own 100% of the digital product and will be able to maximize their exposure by having total flexibility on the advertising content.