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Manitoba Beverage Alcohol

**The information contained in the Out-of-Home Advertising Guidelines (the “Guidelines”) is being provided for general information purposes only. The information in the Guidelines does not constitute legal or other professional advice or an opinion of any kind. Readers are advised to seek specific legal advice by contacting their own legal counsel regarding any of the information contained herein including, but not limited to, legislative interpretation or specific legal issues.  OMAC does not warrant or guarantee the quality, accuracy or completeness of any information provided.  Moreover, the information in the Guidelines that refers to third party information, including but not limited to government legislation, should not be relied upon as accurate, timely or fit for any particular purpose. Stated simply, readers should consult their legal counsel before undertaking or accepting any advertising to ensure legal obligations and interpretations are accurate.

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Governed by the Manitoba Liquor Control Commission

  • Advertisements may appear in the interior of public ground transportation vehicles;
  • Advertisements may appear in the interior of buildings such as airports, bus terminals, duty free shops, licensed premises, licensed patio areas and shopping malls;
  • Advertisements may appear at occasional permit events;
  • Advertisements may appear in a movie theatre lobby during, or on the screen before or after, the presentation of movie films that are restricted to persons of the age of 18 years or more;
  • Advertisements may be displayed in licensed premises and retail liquor outlets;
  • Advertising may not appear in an outdoor sign, billboard or transit shelter, unless its purpose is to encourage moderation and responsibility in the use of liquor or to promote a socially or environmentally responsible message;
  • Advertisements may not appear on the exterior of motorized vehicles.

For detailed information, visit:
http://web2.gov.mb.ca/laws/regs/pdf/l160-125.95.pdf

http://www.fin.gov.nt.ca/liquor_act_review/files/manitoba%20final%20review%20report.pdf


Amendments current as of August 2000
Date of OMAC update: September 2009

 
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