Zoom Media

Zoom Media Inc. is the largest targeted lifestyle media in Canada, comprised of over 30,000 billboards in over 4,000 establishments across 30 markets including Quebec City, Montreal, Toronto, Calgary, Edmonton and Vancouver. Zoom reaches specific target audiences in its 8 complimentary networks including resto-bars, college and university campuses and fitness centres. Research, Event Marketing, Creative Production and Media Integration services are also provided. Zoom Media is a member of COMB and provides audited circulation of its advertising panels. Zoom is also a founding member of OMAC and board member of CODA. Zoom Media is an equal partner in Fashion Frame, with over 4,000 boards in change rooms of some of Canada’s leading fashion retailers.

Networks:

Present in all major Canadian markets, offering a simple and easy coverage from East to West:

Zoom Resto-bar – Over 4 million impressions weekly!

Large indoor advertising network offering a great variety of bars, restaurants, lounges, pubs, cafés and nightclubs.
•In 1,700+ targeted venues
• Over 9,700+ billboards
Exclusive partnership: McDonald’s Restaurants in Ontario and Quebec.
Reaches close to 6.9 million people weekly! 1,400 billboards in 340 restaurants.

Zoom Campus – Over 12 million impressions weekly!
The largest indoor advertising network in colleges & universities across Canada
    • 365+ locations within 65+ top institutions
• Close to 8,250 billboards

Zoom Fitness – Over 17 million impressions weekly!
The largest indoor advertising network in colleges & universities across Canada.
• In 420+ top health clubs
• Over 3,400+ billboards
• Strategic partnerships: GoodLife Fitness, Fitness World, Curves, Nautilus Plus, Énergie Cardio

Zoom Business – Reaches thousands of business executives & office workers daily!
Indoor advertising network in parking facilities and passageways of prestigious office towers located in the downtown core of Quebec City, Montreal, Toronto, Calgary and Vancouver.
    • 50 prestigious office towers
    • More than 590+ billboards

Zoom Golf – Reaches close to 400,000 golfers weekly!
Indoor advertising in golf courses across Canada.
    • 150+ golf courses
    • 800+ billboards

Zoom Medical – Reaches 945,000 people weekly!
The largest indoor advertising network in clinics and hospitals across Canada.
• In 190 clinics and hospitals
• Over 760+ billboards

Zoom Agency – Reaches senior management, media buyers/planners and creative staff!
Indoor advertising network in communications and advertising agencies across Canada.
• All proceeds from advertising sales in the network are redistributed to organizations supporting the advertising industry
•65+ agencies
•300+ billboards

Fashion Frame – 3 million impressions weekly!
The first in-store advertising network providing billboards in fitting rooms of major retail and department stores across Canada.
• 4,300 fitting rooms
• 460 boutiques
• 24+ retailers

Products:

DIGITAL SCREEN
	15" LCD full motion display High definition video Internet linked connection COMB audited circulation Located in restrooms and locker rooms Networks: Resto-Bar, Fitness

CLASSIC
13" x 17" Allow for perfect gender segmentation Average exposure of 30 seconds Opportunity to deliver detailed information Located in restrooms, locker rooms, waiting rooms and fitting rooms Networks: Resto-bar, Fitness, Campus, Golf, Medical, Agency, Fashion Frame

CLASSIC DISPLAY
	13" x 17" Opportunity to display a product Located in restrooms, locker rooms and fitting rooms Networks: Resto-bar, Fitness, Golf, Medical, Fashion Frame

CLASSIC DISPENSER
13" x 17" Sampling opportunity Located in restrooms, locker rooms and fitting rooms Networks: Resto-bar, Fitness, Golf, Medical, Fashion Frame

CLASSIC ILLUMINATED
	13" x 17" LED light technology Motion sensor activated Located in restrooms, locker rooms and fitting rooms Networks: Resto-bar, Fitness, Golf, Medical, Fashion Frame

CLASSIC ELECTROLUMINESCENT
13" x 17" Control eye movement with sequence of lights Motion sensor activated Located in restrooms, locker rooms and fitting rooms Networks: Resto-bar, Fitness, Golf, Medical, Fashion Frame

EXTRA LIT
	24 3/4" x 32 3/4" Illuminated Located in highly visible locations Networks: Resto-bar, Fitness, Business, Golf, Medical

MEGA LIT
47 1/4" x 68 1/4" Bus shelter sized Illuminated Located in high-traffic areas Networks: Campus, Business

Marketing Services:

COMB: Zoom Media is approved by COMB! We are now able to quantify our audience circulation in our Zoom Resto-bar, Zoom Fitness and Zoom Campus networks
Proof-of-Performance (POP): Developed by Zoom Media, the POP site is a part of BMS.net, the most advanced billboard management system in the world. This POP system offers advertisers and agencies a personal online campaign tracking system
Research studies: Zoom Media carries out post-tests for its clients to measure the effectiveness of their campaign. Over 15 years of research experience! Over 90 post-tests! Over $1 million investment!
Creation & Production: Zoom Media’s Creation and Production team offers a support to your creative ideas and production activities
Media Integration: Let Zoom Media increase the impact of your campaign! Utilize our specialized Media Integration team to engage your target with an impactful message and memorable brand experience. Options include: decals, shower curtains, rebate coupons, product distribution, coasters, banners, venue brand domination.
Experiential and Sampling: Maximize the impact of your campaign! Zoom Media offers promotional and sampling opportunities, on-site events and relationship marketing at a national level to support advertising campaigns in captive and strategic environments.
Creation & Production: Our team offers a support to your creative ideas and production activities.
Mapping: Zoom Media uses a geo-mapping system to allow clients to visualize the location of our networks’ establishments with respect to a given point or within a specific radius

Contacts:

Montreal
Eliane Tremblay, Sales Director
etremblay@zoommedia.com
514 448 9830

Quebec City
Diane Bélanger, General Manager^
dbelanger@zoommedia.com
418 688 2626 ext. 21

Ontario
Erin McDougald, Senior Sales Director
emcdougald@zoommedia.com
416 214 9200 ext. 234

Western Canada
Renette Cruz, General Manager and Sales Director
rcruz@zoommedia.com
604 709 5626 ext. 230