OMAC : Market Profile : Toronto
Toronto is the province of Ontario’s capital, and is Canada’s largest city and the fifth largest in North America. 50% of the U.S. population is within a day’s drive of Toronto. One-third of Canada’s population is located within a 160 km radius of Toronto.

Toronto has the busiest Canadian port on the Great Lakes and is a major center for banking, manufacturing and publishing. The Toronto Stock Exchange is North America’s third largest Stock Exchange by value traded. Considered “Hollywood North” by the film industry, Toronto ranks third in North American TV and film production.

Downtown Toronto’s grid-style layout has nearly all the streets running north-south and east-west. Yonge St, the main north-south artery, runs about 18 km from Lake Ontario north to the city boundary, Steeles Ave, and beyond. The central downtown area is bounded by Front St to the south, Bloor St to the north, Spadina Ave to the west and Jarvis St to the east. Street names change from ‘East’ to ‘West’ at Yonge St, and the street numbers begin there.

Downtown Toronto covers several boroughs. The area around Union Station, known as the Financial District, is kept busy day and night with executives, tourists and people heading to hockey games at Air Canada Centre.

Due west, Toronto shows off its multicultural roots via the diverse smells, colors, flavours and architecture of Chinatown and bohemian Baldwin Village.

Running parallel to Yonge St, University Ave is Toronto’s widest street and the route of most major parades. University Ave heads north to the University of Toronto and surrounds Queens Park. Near to UT is The Annex, a student neighbourhood. To the east is upmarket Bloor-Yorkville.

To the west of the UT campus, occupying a few narrow streets west of Spadina Ave between College St and Dundas St West, Kensington Market represents multicultural Toronto at it most authentic. Surrounding Kensington Market, Little Italy and Queen West provide plenty of shopping, bars and restaurants.

Toronto has the largest gay population in Canada and Pride Week in Toronto is one of the three largest Pride events in the world, along with New York City and Sydney, Australia.

The five cities surrounding and adjacent to Toronto proper amalgamated in 1998. This enlarged Toronto has been dubbed the Megacity. The urban sprawl beyond the new city boundaries is known as the Greater Toronto Area ( GTA).

The Toronto Transit System (TTC) provides a subway, bus and streetcar system and is North America’s second largest transit system. There is one east-west line, and two north-south lines. The above ground Scarborough RT train line connects the subway with the northeastern part of the city. At the southern end of the downtown area is Union Station, where GO Transit trains serve the suburbs of Toronto east to Whitby and west to Hamilton.

Lester B Pearson International Airport is 27 km west of downtown and is Canada’s busiest airport. On the Toronto Islands, the small Toronto City Centre Airport is used by regional airlines, charter and private flights.
Toronto CMA Stats and Facts
July 1, 2012 Estimate 5,962,220
Male 2,922,798
Female 3,039,422
% Canadian Total 17.07
Marital Status (2012 Estimates - Age 15+)
Single (Never married) 1,447,559
Married (Legal and common-law) 2,888,610
Separated (Legally Married) 131,917
Widowed 256,004
Divorced 236,585
Home Language (Top 3)
2012 Estimates % Total
English 4,083,879 69.22
Cantonese 169,238 2.87
Chinese 152,729 2.59
2012 Total Income Estimate $ 224,254,143,914
% Above/Below National Average +9
% Canadian Total 18.69
2012 Average HH. Income $ 104,811
2012 Per Capita $ 37,613
Housing (2012 Estimates)
Occupied Private Dwellings 2,139,606
Owned 1,470,454
Rented 669,152
2012 Estimates Male Female
Management 243,859 142,917
Business, Finance & Admin. 230,977 471,844
Natural & Applied Sci. and Rel’d 206,233 64,659
Health 37,045 114,202
Social Sci., Gov’t Serv’s & Relig’n 48,020 102,163
Education 39,752 85,620
Arts, Culture, Recr’n & Sport 62,251 67,462
Sales & Service 324,360 389,861
Trades, Transp. & EquipOps. Etc. 356,094 29,743
Primary Industries 29,378 7,939
Processing, Mfg. & Utilities 131,978 99,027
Retail Sales
2012 Retail Sales Estimate $ 66,689,412,397
% Above/Below National Average -19
% Cdn. Total 13.88
2012 per HH $ 31,169
2012 per Capita $ 11,185
2010 new vehicles registered (Year End) 268,511
Total vehicles on the road (Dec ’10) 3,077,545
Source: FP Markets, Canadian Demographics 2012
  OMAC © 2012 All Rights Reserved.