Snap with Pepsi!

September 13, 2017

Pepsi Canada teamed up with Snapchat to provide a fun and interactive experience, where a total of 20 exclusive Snapchat lenses could be unlocked from select Pepsi ads. To promote the “Snap with Pepsi” various OOH products – transit and murals displayed a Pepsi bottle with a Snapcode that consumers could scan using their mobile phone to unlock the exclusive lenses.

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Photo credit: Astral OOH